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Ross Rowbury

President, Edelman Japan KK
Formerly senior managing director and COO at PRAP, Japan’s largest independent public relations firm, Mr. Rowbury is now president of Edelman Japan. Fluent in Japanese, he has been advising both foreign and Japanese companies on public relations, media strategy, and implementation for nearly two decades. He also has a wealth of experience in management training, strategic consulting, and comprehensive communications disciplines.
Global Japan
DEC 12, 2018

Beyond Omotenashi? How to Showcase Japan to the World

When Christel Takigawa gave her famous “Omotenashi” speech to help Tokyo win the 2020 Summer Olympics bid in 2013, it…

Global Japan
OCT 29, 2014

Japan in the media: what should Japan’s story be, and how should Japan communicate it?

By Tamzin Booth, Fiona Chan, Adrian Monck, Yumiko Ono and Ross Rowbury. < Session Title > G1 Global Conference 2014 Breakout Session I…

Global Japan
APR 12, 2012

Japan’s transformation after 3/11 and the future 2/2

Mr. Ross Rowbury, President and Representative Director, Edelman Japan KK, talked his view and opinion about Japan’s transformation after 3/11 and the future. He visited Japan first time 34 years ago and has been living and working in Japan for decades.

Global Japan
APR 11, 2012

Japan’s transformation after 3/11 and the future 2/2

Mr. Ross Rowbury, President and Representative Director, Edelman Japan KK, talked his view and opinion about Japan’s transformation after 3/11 and the future. He visited Japan first time 34 years ago and has been living and working in Japan for decades.

Global Japan
NOV 30, 2011

Media, Old and New – Panel 2/2

As 3/11 unfolded, the power of social media as a communication tool over the mainstream media became apparent. Social network…

Global Japan
NOV 29, 2011

Media, Old and New – Panel 1/2

As 3/11 unfolded, the power of social media as a communication tool over the mainstream media became apparent. Social network…

Global Japan
AUG 19, 2011

Perspectives on the Great Eastern Japan Earthquake (Video)

In light of the recent disasters that hit Japan, the ways that the media communicates its messages have a tremendous impact on the audiences, both in Japan and overseas. Mr Rowbury talks about how different media broadcasted different messages to different audiences and the effect it had on each.