Harry Cheng

President and Representative Director, La Ditta, Limited.

Harry Cheng

President and Representative Director, La Ditta, Limited.

Born Kobe, Japan. Naturalized Japanese citizen. LSE and Oxford graduate. Started off at a Big Six firm in the UK, qualified ATT tax consultant. Assisted Virgin and Dyson in their market entry activities in Japan. Set up La Ditta Limited in Tokyo (2006), and Maido Enterprises Private Limited in Mumbai (2007). Calls Japan, India, and Singapore home, traveling extensively. Works to export Japanese food, drinks, and contents to the increasingly affluent Indian market, and has worked with JETRO, METI, JTA, JNTO, and MAFF on various projects including the Cool Japan initiative. Opened "Feel Japan Café and Shop" in Singapore in October 2011. Published "Been There Done That ‒ A checklist of your travel life" and won the Good Design Award. Subsequently published "Japan Checklist" "Kids Checklist", launching "Anime checklist" and "Barcelona checklist" shortly.

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