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32 results found for Strategy
MBA Essentials
AUG 23, 2019

The Story behind Slack’s Direct Listing Decision

The messaging app Slack went public in summer 2019 through a direct listing…why not an IPO? What are the benefits and drawbacks of different types of listings, particularly for startups?

McDonald’s Japan Plays Pokémon GO for Business: A Model for How Small Teams Can Leverage Emerging Technologies for Wild Success

McDonald’s Japan raked in huge profits from the Pokemon GO craze by having the foresight to understand the potential of IoT marketing gamification.

Career Success
AUG 2, 2019

Springfield Confidential: What The Simpsons Can Teach Us about Business Longevity, Adaptability, and the Global Market

As the longest-running American sitcom in history, The Simpsons is a treasure trove of business knowledge, from marketing to team management.

Tech & Innovation
JUL 26, 2019

The Miracle of Amazon’s Digital Supply Chain

Amazon founder Jeff Bezos didn’t invent supply chain management, but he’s certainly proven the tremendous potential of digital platforms. Starting…

Global Japan
APR 9, 2019

Can Netflix Clear the Chasm in the Japanese Market?

What’s holding Netflix Japan back from the success of its American counterpart? A marketing analysis uncovers some key clues.

Global Japan
SEP 10, 2018

Insights into the Japanese Craft Beer Industry

How did craft beer come to Japan, and what is the state of the market today?

Tech & Innovation
JUN 21, 2018

3 Pillars of Value Creation for the Digitization Age: Smart Cities in China

China presents an attractive yet challenging market for many business professionals.

Career Success
MAY 14, 2018

Four Unexpected Benefits of “Publicly Open Management”: The Case of Ishizaka Sangyo

GLOBIS faculty Kelvin Song shares his analysis of how Nikkei Woman of the Year Noriko Ishizaka instituted an unusual management philosophy to turn around her company—a waste processing facility—from a social outcast to an award-winning role model.

Career Success
APR 29, 2018

Can Game of Thrones Help You at Business?

GLOBIS Faculty and Alumnus Karl O’Callaghan shares his unusual business book recommendation for Golden Week. Maybe you’re reading them already! Game…