Medium as the Message 1/2

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Nissan launched the Global Media Center in 2011, an in-house newsroom to produce multimedia content for its online and social media platforms. Dan Sloan, Editor-in-Chief, discussed changing forms of storytelling in global corporate communications.

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GLOBIS Knowledge Creation Seminar: "Medium as the Message: Nissan Global Media Center and 21st Century Brand Narrative" Part1
Speaker: Dan Sloan, Editor-in-Chief, Nissan Global Media Center
Time and Date: 12:00 – 13:30, Monday, July 9, 2012
Venue: GLOBIS Corporation, Tokyo, Japan
Language: English
Duration: 30:11

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